Lihari Media · Melbourne

Marketing, done properly.

Tailored content and channel strategy. One team, one point of contact.

Diellon Lihari
Diellon Lihari · Founder

How it works

Four steps. Honest filter at every one.

01 15 min · free

Qualifying call

A short call to confirm budget, fit, and urgency. No pitch. If we are not a match, we'll tell you in the call and refer you to someone who is.

02 60 min · $750

Strategy session

A paid diagnostic. You leave with a written plan whether or not we work together. If we sign, the fee is credited toward your first month.

03 within 48 hours

Proposal

Two options. Standard scope, transparent terms, fixed monthly fee. No deck theatre, no fake urgency.

04 first month onward

Build + run

Weekly meetings begin at signature. Onboarding starts within 7 days. Written checkpoint at Day 30. Monthly reporting thereafter.

What we don't do

What we turn down, and why.

×

Website builds

We refer out. Lihari is a content and acquisition shop, not a web agency.

×

Paid ad management

We do not run Meta, Google, or TikTok ads. Owned content and lead magnets are the engine. Paid media goes to a specialist.

×

Standalone SEO retainers

SEO outcomes get bundled into Build through content. No keyword-only engagements.

×

Fractional CMO or advisory-only

We are an execution shop. Advisory-only sits in someone else's lane.

×

One-month trials

Six-month minimum on Foundation and Build. Day-30 mutual exit clause exists for a reason.

×

Strategy-only or reporting-only

We take on work we can deliver fully, not pieces of it.

×

Generic content factories

Twenty posts a month from a template that fits anyone fits no one. Every piece runs through the founder voice or it doesn't ship.

Engagements

Two tiers. Fixed scope. No surprise invoices.

Pricing is discussed on the strategy session, not on this page. The session is a paid diagnostic ($750), credited back if we work together. If we do not work together, you leave with a written plan you can run yourself.

Tier 1

Foundation

For owner-operators who post sporadically and need a real system to start.

For

Local service businesses, no current content engine.

Included
  • One channel (Instagram or LinkedIn)
  • 12 pieces of content per month
  • Monthly strategy session
  • One round of revisions per piece
6-month minimum Book a call →
Tier 2

Build

Where most clients land. Two channels, 20 pieces a month, one founder shoot, one accountable lead.

For

Established service businesses.

Included
  • Two channels
  • 20 pieces of content per month
  • Bi-weekly strategy session
  • One round of revisions per piece
6-month minimum Book a call →

About

Every call comes to me.

I'm Diellon. I run Lihari Media out of Melbourne. Before this I fought MMA across every discipline and earned my brown belt in Brazilian jiu-jitsu. The connection is not the pitch. It's the operating model.

In BJJ you don't win on the move you saw on Instagram. You win on the position you've drilled five hundred times. Same here. Two channels, twenty pieces a month. Fundamentals on a schedule.

Every engagement runs through me. Strategy, scripts, founder shoots, the client relationship. One brief. One accountable lead. You always know who answers the phone.

If you want a fluffy retainer with three account managers and a Slack you forget about, dozens of agencies sell that. If you want a system you can audit any time and one person to call when something needs to change, this is the second thing.

FAQ

The questions we get on every call.

Why $750 for a strategy session? +
The session is the work. You leave with a diagnostic and a plan whether or not we keep going. If we sign, the fee is credited back to your first month. If we don't, you still have something useful. We charge for it because the people who pay are the people we can actually help. Free calls attract the wrong rooms.
Why a 6-month minimum? +
Content takes 90 days to start showing data and another 90 to start compounding. A 3-month deal would be selling you a setup phase and calling it a result. The 6-month minimum protects both of us from making a call too early.
What if it's not working at month 3? +
There's a written 30-day checkpoint built in. If at day 30 we're not aligned on direction, you have a mutual exit. After that we're past diagnosis and into execution. If month 3 isn't working, the conversation is about adjusting the playbook, not about leaving. The contract has a re-scope provision before it has an exit.
Can I just go month-to-month? +
No. Month-to-month forces both of us to optimise for the next 30 days instead of the next 12 months. That produces noise, not results. If month-to-month is the right structure for you, you're hiring a freelancer, not an agency. Both are valid. We're the second one.
Do you do websites, SEO retainers, or paid ads? +
No to all three. We refer out web builds and SEO. Paid media goes to a specialist we trust if it makes sense for your stage. We focus on owned content and lead-gen systems and we do them fully, not in pieces.
Who actually does the work? +
We do all of it. Foundation and Build are delivered in-house with Diellon as the single accountable lead. No farmed-out content, no anonymous junior team. You always have one person to call.
Where are you based and who do you serve? +
Melbourne. Most clients are Melbourne-based service businesses. Remote engagements work when the founder is committed to a weekly cadence and shows up for the work.

Next step

15 minutes. No pitch. Just a fit check.

For Melbourne health, wellness, and professional-services businesses. Book the call or email us a one-paragraph version of your problem and we'll reply in 24 hours.